If you're on Facebook, you've no doubtingly have seen the new flood of advertisements that have begun to show up. The most obvious one is this one that appears on the sidebar whenever you are logged in. The advertisements are comprised of a title, a picture, and some descriptive text. But where do the pictures come from? You'll be surprised.
Advertising on websites, specially social networks, has become common place today and most people don't take much notice to them. They way they work is the website gains information about each individual and displays a corresponding advertisement that the user is most likley to click on. That's a quick crash course on target marketing online advertising but Facebook goes a bit further. The pictures that are used in many of the advertisements are ones that users post on their profile. When you sign up for Facebook you agree for them to use the content in your profile for advertising purposes. Basically, Facebooks can take any photo that you are tagged in and use it in any advertisement throughout the site without you having any say in what you photo is being used for. So now that you know what is going on, how can you fix it?
In the privacy settings of Facebook you are allowed to opt out of allowing your pictures to be used in social advertising. In the Social Ads section of the Privacy settings, you must select "no one" to turn off the use of your pictures in social advertisements.
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